Kim Kardashian has been receiving a helping hand by her ex husband Kanye West, in rebranding of ‘KKW’


The ‘Keeping Up With The Kardashians’ star Kim Kardashian has been in talks for her split with rapper husband Kanye West in February, followed by the reports of shutting close her ‘KKW’ venture and launching an all new brand instead, by the month of August.

When Kim broke the news of rebranding KKW, several fans went all crazy, speculating her of wanting to eliminate the ‘W’ post separation from Kanye.

But to their utter surprise and dismay, it is not what they expected, infact just the opposite!

To the contrary, West has been of great help to her ex wife in planning the rebranding and starting off with her new venture.

A source revealed, “The rebrand has been in the works for some time. Kanye actually helped Kim come up with the new name, the packaging, the formulas and even the shopping experience of being able to shop all categories in beauty and cosmetics under one brand, one website has always been Kim’s vision from the beginning.”

Although the beauty mogul hasn’t unveiled her forthcoming brand’s name, she has reportedly filed for several trademarks by the name ‘Skkn by Kim’ in the United States Trademark and Patent Office.

The firm is reported to include a wide range of products including, cosmetics, clothing, jewelry, accessories, household goods and much more.


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